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Professional Journalists Don't Respond to Flames.

But they totally post them in their ljs.


Ms Horak:

I avidly read your article today being a fan of good coffee and of good gelato. But I found the article arrangement muddled with numerous side paths (what was all the stuff about wildberries - totally worthless) with no mention of coffee until the seventh paragraph. It is a Coffee Company afterall.

But in the end the article was essentially worthless. Why? Because there is no address for the company. Yes there was a vague referrence to the Pedestrian mall, in the first paragraph, but most readers will have forgotten that by the end of the article. You had a side bar that should have contained important information like the address.

In summary I find your reporting lacks precision, you should dig out that unfinished novel and focus on its completion.

Terry Clark
Iowa City, IA


PedMall SO BIG! Too hard to find places in one block of paved space! Need more specific directions! Narrative journalism SO HARD! Coffeeeeeeeeeee!

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